Roborock

For Roborock, our team embarked on a comprehensive 360 marketing strategy, meticulously tailored to establish a robust brand presence across three key markets – Malaysia, Singapore, and Thailand. Leveraging our expertise, we orchestrated a multifaceted approach encompassing public relations, social media campaigns, performance advertising, and strategic engagement with local KOLs.

Through strategic PR initiatives, we ensured that Roborock’s innovative products and cutting-edge tech were prominently featured in relevant media outlets, amplifying brand visibility and credibility. Simultaneously, social media platforms cultivated a vibrant online community, fostering brand advocacy and customer engagement. Additionally, our targeted performance ads effectively captured the attention of potential customers, driving conversions and augmenting Roborock’s market penetration in the region. The strategic collaboration with KOLs further bolstered the brand’s reach and resonance, establishing Roborock as a household name synonymous with cutting-edge technology and superior quality.